Who is your go-to astrologer on social media? Which yoga teacher do you tell your friends to follow? Who is the blogger you always read from your inbox? What designer made your favorite piece of jewelry?
Chances are you came up with those answers pretty fast.
Now imagine I asked you“Why?” after each answer…
If you can answer that — you *get* the power of branding.
You named those specific brands because they give you a real. good. feeling. You think they’re worth it. Hell, you probably pay a little more to buy from them. You even want to share those goods with others.
As marketing master Seth Godin put it, “People do not buy goods & services. They buy relations, stories & magic.”
If you are in this world as an entrepreneur [think: coach, wellness professional, artist, small business owner, consultant, blogger, etc.] the initial impact and lasting success of your brand is directly related to your story, the magic you share, and how you make people feel.
On a random Monday in 2016, I up and quit my high-paying, benefit-laden, soulless marketing job. I wanted freedom. I wanted to hang with my kid. I wanted time to myself. I wanted to help women make bold change and achieve real success.
I’ll admit it was scary not having a clear, strategic roadmap as this newfound #ladyboss. I simply had to create it for myself. Along this wild entrepreneurial adventure, I figured out how to merge my purpose with my passion, built a (super) profitable business, and created the freedom to do what I want with the people I love.
And lady, I’m here to give you that roadmap.
Now let’s go build you the authentic, money-making, dreamboat brand + business you want — with zero heartbreak, wayyy less stress, and lots of happy tears.
Join me online or in Portland, ME for totally-worth-it, super fun, effective brand(ing) workshops. You’ll get tips, tools, and tricks to immediately elevate your business and slay the entrepreneurial world.
Building your brand from the inside out doesn’t have to be stressful and you don’t have to figure it out alone. We’ll set you up for total success — with all the support you’re looking for — right from the get-go.